Microsoft Expands Anti-Linux Campaign
Jengo
Pasco, WA | USA
Microsoft is expanding its marketing campaign against linux. Their "Get the Facts" Marketing campaign compares Windows Favorably to Linux and other open source apps.
Source: PC World
Ha Ha. I thoght linux was not supposed to be a threat?Get the Facts is a marketing effort by Microsoft that compares Windows favorably with Linux and other open source software products. Microsoft launched the campaign in mid-2003 and has gradually expanded its scope to now include: total cost of ownership, security, indemnification, and, the latest addition, reliability.
"Reliability has been challenging for us. It is an area that has been very noisy," says Martin Taylor, general manager of platform strategy at Microsoft. "Customers say that reliability is very important to them and that they are hearing that Linux and Unix are more reliable than Windows."
Source: PC World
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