HDTV Users Get Confused

GHoosdumGHoosdum Icrontian
edited December 2005 in Science & Tech
According to a survey performed by Scientific-Atlanta, nearly a fifth of all HDTV owners thought that simply buying a high-definition device was enough to get them an HDTV signal... in other words, they thought they'd been watching HDTV all along!
"HDTV isn’t complicated if you are aware of the equipment and subscription service you need to get it," said Pat Hurley, director of research, TeleChoice, and co-author of ’HDTV for Dummies’. "For the same amount of money you would spend on a few cups of coffee a month, you can receive true HD service from your cable company. They bring the HD cable receiver to your house, take care of all the installation and hookup, and show you how to navigate to the HD channels. It’s that easy."


"Unfortunately a large number of HDTV owners are missing out on the opportunities to watch true HD," said Dave Davies, vice president of strategy and product marketing, Subscriber Networks, Scientific-Atlanta, Inc. "The key is to educate consumers on the fundamentals of HDTV, and then help them get connected with the service that will bring their HDTV to life as it is intended. We hope that the True-Def of Hi-Def campaign will help consumers get the most return on their HD television investments."
Source: Webwire

Comments

  • FormFactorFormFactor At the core of forgotten
    edited December 2005
    I am Jacks complete lack of suprise. I get questions about this all the time. This whole HD mess is kind of out of hand. IMO cable companies need to just broadcast all channels in HD, and stop charging extra for it.
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