Apple's strategy: co-opt Windows?

LincLinc OwnerDetroit Icrontian
edited June 2007 in Science & Tech
An interesting editorial on ZDNet proposes that "Why would anyone run Safari on Windows?" is the wrong question. Instead, you should be asking, “Why does Steve Jobs want Windows users to run Safari?” Think <a href="http://blogs.zdnet.com/Bott/?p=255">Apple hardware preloaded with Windows</a>.

There has long been speculation of "browser as operating system" ideas becoming a reality. I believe Google's marked attempts to get cozier and cozier with Firefox are about more than just marketing dollars from search. It's about securing a platform on which it knows it can run without being beholden to Microsoft. Looks like Apple is doing the same, now.

We're in the midst of a new round of browser wars, but this one isn't about standards, blink tags, frames, or ActiveX. It's about who's going to be the platform on which the next generation of applications will be delivered. After Apple's Safari announcement, and if the rumored Yahoo/Microsoft deal goes through, all the major content providers will have chosen their horse. The fates of the top browsers and service providers is looking more entwined than ever.

Comments

  • fatcatfatcat Mizzou Icrontian
    edited June 2007
    Developers use Safari on the iPhone to create iPhone applications.
  • BuddyJBuddyJ Dept. of Propaganda OKC Icrontian
    edited June 2007
    fatcat6 wrote:
    Developers use Safari on the iPhone to create iPhone applications.

    YUO ARE TEH WINNAR!

    It's about blurring the lines between Apple and PCs / OS X and Windows. Jobs would like Windows users to develop web aps to work with his stuff. Give people enough swag and maybe they'll buy into your product.

    I think this article's take is good, but the notion that Apple would sell hardware with Windows on it seems like a hell of a stretch considering how they tout OS X to be the best OS in the world. It'd cheapen their brand.
  • QeldromaQeldroma Arid ZoneAh Member
    edited June 2007
    ... but the notion that Apple would sell hardware with Windows on it seems like a hell of a stretch ...


    Yeah. I saw the title of this and thought "Good luck with that."
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