Interesting article: The future of World of Warcraft
Pretty good article in PC Gamer about WoW in general.
A couple of things that I thought were interesting:
- The idea of Arthas as a personally-relatable "human" character that people got attached to, and his death being a part of why WoW popularity declined after WotLK.
- Deathwing as a "too big", unapproachable and too inhuman antagonist that had no relatable story
- Garrosh as the return of a relatable, big, loveable bad guy
- "Whenever we try to shift the audience, it's a mistake"
- The idea that archaeology should have been removed in Mists and that the "mistake" won't happen again (e.g. removal of garrisons in future expansions)