If geeks love it, we’re on it

Apple talks mini iPod pricing

Apple talks mini iPod pricing

[link=http://www.macworld.co.uk]Macworld[/link] reports that [b]Apple[/b]'s new [i]iPod mini[/i] has been met mostly with open arms, but is [b]Apple[/b]'s higher than expected pricing going to work against them after the products initial release?

[center][img]http://www.short-media.com/images/news_images/2004/feb/ipodmini.jpg[/img][/center]
[blockquote]Apple has already taken 100,000 pre-orders for the iPod mini, the company announced yesterday. Apple's senior VP worldwide product marketing, Phil Schiller, described response to the new product as "off the charts".

iPod mini costs $249 in the US – that's just $50 less than the low-end iPod which offers a gargantuan 15GB capacity. Press reports before the announcement of iPod mini had speculated Apple would offer a sub-$100 device to compete in the flash-based music player market. The $249 price-tag Apple then announced generated a wave of criticism from users who believe that's too expensive. Does Apple think the price is right?[/blockquote]
[link=http://www.macworld.co.uk/news/top_news_item.cfm?NewsID=7957][b]Read more[/b][/link]

Comments

Howdy, Stranger!

It looks like you're new here. If you want to get involved, click one of these buttons!