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Gateway Returns To PC Roots

Gateway Returns To PC Roots

Gateway will pare down its line of consumer electronics–at least for a time–as it focuses on getting back to profitability.

The electronics maker, which acquired eMachines in March, is looking to be back in the black by 2005. To that end, it is focusing on cutting operating costs and creating computer products that it can sell in mass quantities. In recent months, the company closed its chain of retail stores and announced plans to cut its staff to 2,000, resulting in thousands of layoffs. Now it’s looking at its product lines. Despite having made some headway in consumer electronics, the post-eMachines Gateway is focusing on the business it knows best. Gateway has been developing new PC models, servers and storage products, leaving little room for other products, a company spokesperson said, though it does continue to work on digital televisions.

Source: ZDNet

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