Many retailers are worried about Sony’s recent opening of several retail outlets, which changes Sony’s traditional rollout of their products.
Since opening its first store last year, Sony has quietly opened stores in seven other cities. The Japanese giant will open its 11th and 12th U.S. stores this month, in Denver and Las Vegas, and expects to have about 30 Sony Style stores in the United States by April 2006. Some retailers that sell Sony products worry they will lose sales. They also worry that if the stores are successful, other manufacturers will open stores, too. “We’re going to watch very closely what they do with these stores,” said Tom Campbell, vice president of Ken Cranes Home Electronics Inc., a chain of eight stores in Southern California. “The manufacturer is becoming a potential competitor.”
Source: CNN
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