A few days ago, ICANN — the quasi-government corporation that oversees the internet’s naming and numbering system, approved the .XXX top level domain.
The reason .XXX is not a perfect solution, is because most of the adult content sites currently use .COM extensions. You can be sure that adult site operators will most certainly snap up their .XXX equivalents (i.e., the owners of girls.com will purchase girls.xxx – or at least attempt to do so). However, they will be very reluctant to let go of their .COM domain names. This will detract from the effectiveness of .XXX.
Source: Bob Parsons
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