Yesterday at CES, Microsoft’s VP Peter Moore said that they plan to produce an external disc drive that will read Toshiba’s HD-DVD disks. This comes as huge news, as tech critics have slammed Microsoft’s lack of including a ‘next-gen’ DVD player on their system.
Much of the reason for developing the external HD-DVD drive seems to be fueled by Microsoft statistics researched by Penn, Schoen, Berland & Associates. Their research shows 90% of Xbox 360 owners own or intend to purchase an HDTV in the six months, nine out of 10 of the people purchasing an HDTV cite Xbox 360 as the primary catalyst, and 10% of those with an HDTV also purchased an Xbox 360 simultaneously.
Source: Xbox Circle
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