Wal-Mart Stores has begun selling a Wi-Fi notebook PC for less than $600, which analysts say could herald a laptop push by the retailer for the holiday season.
The retail giant began offering the wireless notebook, manufactured by Taiwan’s Elitegroup Computer Systems, in late July for online sales only. It’s listed at $598, without discounts or mail-in rebates. Wal-Mart has traditionally sold only a limited number of notebook models, including laptops from Hewlett-Packard and Toshiba. Instead, it has concentrated its marketing efforts on desktop PCs, but it also sells lower-priced machines based on the Linux operating system. The move suggests that Wal-Mart is evaluating new strategies to pump up notebook sales during the 2004 holiday season and possibly beyond, said Sam Bhavnani, an analyst with Current Analysis, a San Diego firm that tracks retail sales.
Source: c|net
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