Many of us grew up with TRON, and for techie nerds like us, there’s no more exciting movie release this year than TRON Legacy.
By all accounts, this movie will be spectacular. That’s why we decided to celebrate the release with a TRON Legacy-themed SCVNGR trek, movie viewing, and a Daft Punk tribute set performed by Detroit area tag-team DJ duo DJ Meph and Boof from the band Lune Noir.
We’ve teamed up with the folks at SCVNGR as well as several local businesses to provide a fun “trek” throughout Metro Detroit, which will include viewing the movie in IMAX 3D, and will culminate in an afterparty to remember as Lune Noir makes sweet digital love to your ear-ginas.
Our SCVNGR trek will take teams of people all over Metro Detroit to find and scan QR code clues that will earn them points. Teams will be competing for top score, with bragging rights and possible prizes (as we get them, we’ll announce them, and you know one thing Icrontic is good at is scoring swag for our community.)
In order to participate, teams will need a few things:
- A mode of transportation: The play area will be Metro Detroit, and you’ll need a vehicle to get around.
- A four person team.
- At least one person on your team needs an iPhone or Android-powered device running Android 2.1 or higher. Your phones must be able to support the SCVNGR app.
- A SCVNGR account for one of the members of your team.
- A Facebook account for every participant
- An Icrontic forums account for every participant
- A ticket to either the 4pm or 7pm IMAX 3D showing of TRON Legacy at the AMC Forum 30 in Sterling Heights, MI on December 17th, 2010.
- The smartphone holders needs to be 21+ because the final destination is at a bar.
- Friday, December 17th free on your busy social calendar.
- An awesome team name.
Not all team members need to be 21+ to participate, but only those 21+ will be able to end the night at the bar for the Daft Punk tribute set. While not necessary, we encourage teams to have Twitter accounts and use the hashtag #ICTRON or Facebook pages to brag about their progress.
To announce your participation, make sure you register for Icrontic, log in, and post your team name and members list in this discussion. Once you’re done with that, create your SCVNGR account and make sure to friend me!
Here’s how the scoring will work: each team designates a SCVNGR “point person”. That’s the person on the team whose points will count towards the team’s total. There will also be bonus points awarded for completionism: At certain levels of challenges completed, bonus points will be awarded (at the end of the trek). At the end of the night, the team with the highest points wins. In the event of a tie, the first team who checks in to the final destination will have the advantage.
Join us on December 17th for this legendary event. Have a fun day, see new things, see TRON Legacy in IMAX 3D, and attend an awesome after party with fantastic music. You got something better to do on a Friday?
The event begins at NOON on December 17th. Meet at the designated starting point for further instructions. Your first clue:





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